Those who use WordPress most probably know it’s a pretty SEO-friendly content management platform by itself. But it doesn’t mean just running a website on WordPress will get you on the top of first search result pages out of nowhere. For better SEO results and better traffic there is still a lot more to do.
For users who are not technically into SEO, optimizing a blog or a website might seem a pretty daunting task. If you’re one of them, don’t be quick to get upset. There are, fortunately, a number of great WordPress plugins out there that make sure your website is properly optimized and has all the chances to drive more traffic. And guess what ? You don’t have to dive deep into understanding web crawlers, indexing, Google algorithms or whatsoever. These plugins require simple installation and a couple of manual setting adjustments. What you’ll get in return is better search rankings, more traffic and higher conversion rates.
So, without further ado, let’s get to the list and find those goodies out.
There is probably no need to introduce Yoast SEO to the WordPress community. It’s the most popular SEO plugin ever and comes with some outstanding functionality to make sure your website is properly optimized. What it basically does is helping you to write a better keyword rich content and post descriptions. It checks your posts for readability,makes sure you provide post metadescriptions,reminds you to insert image alt tags and enable pretty permalinks for better results. Also, it allows you to provide short post descriptions for social sharing on different social platforms.The best thing about it is that it features a live preview and shows you what your pages or posts will look like in search results.
Analytics provide valuable data on your site’s performance and can help you to improve it and drive even more traffic to your doors. This is the very reason why I have included Google Analytics WD plugin in the list. It’s the most feature packed analytics plugin out there which will help you to track and see where your site traffic comes from. It gives you real time stats on your website visitors, provides statistics on traffic sources, visitor demographics and geolocation, and allows you to compare data reports from different periods. With its help you can track any custom dimensions you’re most interested in, and track targeted activities with its goal management functionality. If there are any unwanted data you want to exclude from the reports you can simply filter them out. The plugin has a very straightforward backend and enables you to save the reports as PDF or CSV files.
Sitemap allows webmasters to include additional information about each URL you have on your website and tells search engines about its organization. Google XML Sitemap plugin generates special XML sitemap which helps search engines to see the complete structure of your website and ultimately better index it. The plugin generates sitemap for all kinds of WordPress pages including custom URLs. Moreover, it instantly notifies search engines about the new content you post on your site.
All in One SEO Pack is yet another great plugin for website optimization. It’s a fully featured plugin which comes with Google AMP and XML sitemap support, and is the only free plugin which provides SEO integration for e-Commerce websites. It automatically optimizes your post titles for Google and other search engines and also generates meta tags. However, you can go further and override all the titles, tags ,descriptions and keywords you want. The plugin comes integrated with Google Analytics and is simple in use.
Ever thought how harmful broken links are for your site? Well, Broken Link Checker is here to find those broken links on your site, and prevent search engines from following them. It thoroughly monitors your site for broken links and missing images , and if there any found, it notifies you via dashboard or by email. The best thing about it is that you can edit the broken links directly from the plugin’s page, without the need of editing the whole post in which they occur. The plugin searches for broken links all over your site, including comments, the blogroll, and custom fields.
This plugin generates locational breadcrumb trails for your blog showing visitor’s path to their current location. The generated trails can be fully customized from the plugin’s admin page, and there there is also a network admin page, where you can manage breadcrumb settings for all your subsites. The plugin comes with a built-in WordPress widget and is compatible with a number of other popular plugins. It is sure to help you visitors navigate around your website, and will also help search engines to better understand the hierarchy of links on your pages.
Smush does a great job in optimizing your site images and helps you get better search engine ranks. It speeds up your site by compressing the images you have on it, while maintaining their quality. Its bulk optimization functionality will save you a great deal of time and a lot of space on your server. WP Smush also check all your PNG files and automatically converts them into JPEG. The plugin comes with multisite support and is super simple in use.
SEO Smart Links is a powerful plugin that inter-links your posts either automatically or in user-set mode, and results in higher search engine rankings and reduced bounce rate. It allows you to interlink any text with a link on your blog and provides good internal linking for any keyword. The plugin comes with advanced automatic interlinking and keyword options, and supports link redirection and link cloaking for affiliate marketing. SEO Smart Links gives you control over the created links within a page, and allows you to set a maximum number of links a page can have on. It also improves your site performance with its caching functionality.
W3 Total Cache provides SEO and performance optimization for your site and does it in the best way possible. By optimizing your site it makes sure you get higher page rankings, especially for mobile-friendly websites. It also results in reduced site loading time, improves conversion rates and ultimately provides better user experience for your site visitors.Moreover, W3 Total Cache improves your server performance and helps it sustain high traffic periods.
Here you have them. These WordPress plugins are sure to provide better SEO practices and drive more traffic to your website. If you’re not using any of them, feel free to take your pick from the list.